Andrew DeAngelo is a visionary leader with a proven track record of enacting systemic social change and developing best practices in cannabis. Andrew lends his vast cannabis business and political expertise as a consultant for hire to the global cannabis community at large, including several strategic partnerships with the world's leading cannabis-centric service firms. Over two decades as an activist, Andrew worked on a variety of voter initiatives that legalized medical and adult-use cannabis in San Francisco, Washington D.C, and the State of California.
[00:01 – 13:19] Struggles with Marketing Cannabis
[13:20 – 26:00] Navigating Through the California Market – The Story of Harborside Inc.
[26:01 – 40:48] Advocating for the Plant and the People
[40:49 – 52:13] Creating an Advocacy Group – The Story of Last Prisoner Project
[52:14 – 57:20] Final Thoughts and Call to Action
As a co-founder and advisor to Harborside, Andrew has pioneered legal cannabis business processes and provided groundbreaking political engagement and thought leadership to the cannabis community — leading the design and development of gold-standard cannabis retail by innovating many “firsts” for the industry. Andrew is co-founder and Treasurer of the Board for the non-profit Last Prisoner Project (LPP) and a founding Board of Directors member of the California Cannabis Industry Association (CCIA) where he served from 2013 to 2020.
You can connect with Andrew through his website https://www.andrewdeangelo.com or follow him on Instagram @andrew_deangelo. Follow Harborside on Instagram @shopharborside and Last Prisoner Project @lastprisonerproject
Shayda Torabi has been called one of the most influential Women in WordPress and now she’s one of the women leading the cannabis reformation conversation building one of Texas’ premier CBD brands. She’s currently the CEO and Co-Founder of RESTART CBD, a female-run education first CBD wellness brand. And has formerly held marketing positions at WP Engine and WebDevStudios. Shayda is the host of a podcast for cannabis marketers called To Be Blunt, where she interviews top cannabis brands on their most successful marketing initiatives. When Shayda’s not building her cannabiz in Texas, you can find her on the road exploring the best hikes and spots for vegan ice cream. Follow Shayda at @theshaydatorabi.
Tweetable Quotes:
“Being right doesn’t move people. What moves people is being hit in the heart.” – Andrew Deangelo
"We're trying to redefine how industries operate and behave in the world. That's really what we are trying to do-- creating a safe space [for cannabis]." – Andrew Deangelo
Resources Mentioned:
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026 Pioneering Cannabis Through Advocacy and Activism with Andrew Deangelo of Last Prisoner Project